Glasgow's Mayfest started in 1983 from the popular success of the STUC-organised May Day Parades and became a citywide public festival, covering theatre, music, dance, and visual arts. It became the second largest arts festival in Britain until funding ceased in 1997.

This brand was a competition entry that won from over 70 submissions. The logo was used by Mayfest for several years and was applied to posters, programmes, banners, advertising and other promotional materials.